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An altar in a backyard in Texas. A statue of the Virgin of Guadalupe is encased in a bathtub that has been turned on its end. It is fortified with rocks and decorated with repurposed personal items. This cultural display made using materials at hand is an expression of rasquachismo.
In her review of a 1989 rasquachismo show at Denver’s Chicano Humanities and Art Council Gallery, art critic Jennifer Heath noted: “The zoot suit-era car arrived with a stranger from Colorado Springs, who had telephoned CHAC Director Carmen Atilano just before the opening to ask if he could display it. That’s the nature of rasquache. It belongs to the people, and is nothing more, nor less, than Chicano aesthetics, the sensibilities of the barrio, that mingle Mexican and Anglo-American experiences into everyday life. In Spanish, rasquache means ‘leftover’ or ‘of no value.’ In Chicano vernacular, it describes an attitude, the taste or lifestyle of the underdog.”
Yet in the fine art world, rasquachismo is a conceptual aesthetic category referenced, not as often as it could be, alongside movements such as expressionism, minimalism and surrealism.
“Scholars, critics and makers of Chicana/o (as many Mexican-Americans identify themselves) art periodically revisit the question of how rasquachismo is useful as a specific art category,” Josh T. Franco, Latino collections specialist at the Smithsonian’s Archives of American Art, explains. “’Assemblage’ or ‘found object’ sculpture are conventional art terms often used to identify what could also be considered rasquachismo.”
“Younger generations of Chicanos are embracing our heritage in new ways. Often, we didn’t have the same experiences that our grandparents and great-grandparents did as farmworkers and manual laborers. Instead we’re going into higher education, pursuing PhDs or masters of fine arts degrees, finding ways to creatively express an inventive yet rebellious attitude inspired by our bicultural upbringing,” Franco adds.
Rasquachismo stems from the word rasquache, which is used to describe an attitude that is lower class, in bad taste or too frugal. “My grandmother once heard me give a talk about my dissertation on rasquachismo,” Franco says. “Afterwards, I asked her what she thought. She said she didn’t understand why I was making such a big deal about it. I asked what it meant to her and she replied: ‘It’s like if a friend invites you to get ice cream and when you’ve ordered she says she doesn’t have money and asks you to pay for her. That’s rasquache!’”
Artist, curator and scholar Amalia Mesa-Bains describes rasquachismo as “the view of the underdog, which combines inventiveness with a survivalist attitude.” She describes it as making the most from the least, using discarded and recycled materials, even fragments, to create a new aesthetic that is both “defiant and inventive.” Mesa-Bains conceived of “domesticana,” rasquachismo revised through a feminist lens, useful for describing her and other Chicana artists’ works that re-signify feminine elements of domestic life.
“The second degree of rasquachismo is the commercialized, flat images of Mexican-American and Chicano culture that have been re-purposed to sell products—the Taco Bell Chihuahua or an image of the Virgin of Guadalupe on a t-shirt,” Franco says. “They are our symbols appropriated for mass production and commercial consumption.”
“Explaining the term, especially to non-Spanish speakers, is challenging,” Franco admits. “It’s often described as kitsch, but that’s not quite right since kitsch typically has a universalized applicability. A more accurate answer to what is rasquachismo is mostly anecdotal: it’s about the back story as much as the artwork or object itself.”
“Rasquachismo is a form of customization,” Franco concludes. “Often you get second-hand objects and customization is a way to make them your own. In that sense, low rider cars are a form of rasquachismo. Unlike rasquachismo in a survival sense (using a shoelace to fix something in a car), low riders are an example of rasquachismo beyond survival. Something done for the sake of creativity and personalization alone.”