Brochure, Incentives Program, Astro Manufacturing, Inc.
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Object Details
- Manufacturer
- Astro Manufacturing Inc.
- Summary
- This full-color brochure explained the space-themed promotion program run by Astro Manufacturing Inc. to provide mechanical banks shaped like rockets that commercial bankers could use to reward banking customers. In particular, this brochure describes the conditions under which bankers could earn salesmen's incentives, in this case sets of cufflinks and a matching tiebar in the distinctive shape of the small mechanical banks. The promotional program illustrates how commercial entities used the popularity of spaceflight to promote their own products and services in the 1960s.
- Astro Manufacturing Inc. was founded by two brothers, John and Steven Berzac, who left Duro Manufacturing, another mechanical bank maker, in 1957.
- Raymond Reines donated the brochure to the Museum, along with two of the incentive sets, in 2018.
- Credit Line
- Gift of Raymond R. Reines. Dedicated to the Berzac Family in Honor of Team NASA.
- Inventory Number
- A20181244000
- Restrictions & Rights
- Usage conditions apply
- Type
- MEMORABILIA-Popular Culture
- Materials
- Paper
- Ink
- Dimensions
- 2-D - Unframed (H x W): 42.5 × 55.9cm (1 ft. 4 3/4 in. × 1 ft. 10 in.)
- Country of Origin
- United States of America
- See more items in
- National Air and Space Museum Collection
- National Air and Space Museum
- Record ID
- nasm_A20181244000
- Metadata Usage (text)
- Not determined
- GUID (Link to Original Record)
- http://n2t.net/ark:/65665/nv99a82de35-ee54-4f17-beeb-b2c6189fe384
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