The Taxi that Hurried illustration
National Museum of American History
1300 Constitution Ave., NW
Washington, DC
Learn how Little Golden Books transformed children’s reading habits and became a catalyst for change in reading standards and traditions in the early 20th century. Prior to World War II, large-format, classic story books for children were prohibitively expensive and available to a privileged few. Little Golden Books (LGB) offered new ideas and modern stories in an affordable format; they addressed themes of fantasy versus reality, modernity, and gender roles, as well as addressing topics like progressive education, marketing, and impact.
